25 Aug

You Don’t Want To Be An Employer Of Choice

It seems to be every business’s goal.  They want to be an employer of choice.  They seek designation for it as if the term somehow makes them better than their competition.  Some simply declare themselves as such while others pursue some local designation or one of the many “Best Places to work for <insert category here>.”  What exactly is an employer of choice?  Is it the right designation or focus for a business, or, is there a different way?

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